In the beginning, with only 2-3 employees, they would sell only about two dozen boats per year. But it was hard, honest work and the Kale family loved what they did, and that passion was all they needed. Throughout the years, Lake Norman Marina has had its ups and downs, but overall the dealership has thrived its continued to be a staple business in the local market. Recently, the dealership also launched the new Lake Norman Boat Club, a venture to accommodate those who would like the pleasures of boating without the commitment of owning a boat. interview skills esl lessonOur employees are our greatest strength, says Kale, calling great people the backbone of the business. According to Kale, the root of their company culture is embodied by their biggest priority – loving their customers and treating them like they would want to be treated. We have a reputation for excellence because we have superior staff members that go the extra mile in customer service. When it comes to advertising their dealership, the Lake Norman Marina team is under no illusions. Ive been here since the beginning, and its always been said that your number one form of marketing is your front door. Well, our front door has gone from physical to digital. Related SiteOur website is our front door now, Kale says. Marketing manager John Gillette was hired just over one year ago, and one of his first tasks was to find a new website provider that catered to the marine industry.
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